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Description: Storytelling is an essential part of the human experience. It is the manner in which we share, grow, cultivate and preserve our experiences. Storytelling is essential to any successful brand. Customers must know who you are, what you stand for and how you can impact their lives. In this session, Kristin Davis, Extension Agent shares why storytelling matters to your business. During this live webinar, viewers will learn (1) how to cultivate a brand purpose, (2) creative ways to communicate your brand purpose via storytelling and (3) tools to help you tell your story more easily.

Participants will receive log in information for the webinar upon registering. 

About The Business of Food+Farming Series 
The Business of Food & Farming series is designed to inspire and educate farmer and food entrepreneurs by

  • Providing web-based education that helps farmers and food entrepreneurs better understand, grow and sustain their business,  
  • Connect farmers and food entrepreneurs with resources to support their business, and
  • Provide innovation and creativity to fuel the agricultural industry. 

The series hosts a panel of industry experts and professionals in various areas. Webinars are 45-60 minutes and provided during the lunch hour or farmer-friendly times for accessibility. 
Oct 3 2019